(Originally appeared as an exclusive guest post on Session Digital on 03/19/14, titled ‘Don’t Get Left on the Shelf – How E-commerce Innovation Can Give Retailers the Edge’)
Last week, I wrote on Session Digital’s blog about how it’s not enough to just have an e-commerce storefront anymore.
An excerpt from the article follows:
“Online shopping’s incredible growth points towards the fact that consumers are demanding a new shopping experience online and have subsequently developed standards on what the baseline should be.
With E-commerce becoming an integral part of a retailer’s revenue toolkit, it is becoming increasingly important to seek out innovations…”
Image credits: “Tomato Soup” by Kevin Marsh