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*Article originally published on Forbes, written by Matt Schifrin*  For economists, gift giving is perplexing phenomenon because it often results in what is known as a “deadweight loss.” This happens when the value of a gift to its recipient is less than the actual cost of the gift to the buyer.  Nearly everyone has experienced this. […]

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Menlo Park, CA – December 21, 2016 — As the window for standard shipping closes for many retailers, Loop Commerce, the leading e-gifting platform, today announced that its GiftNow service is being used at major retailers including Macy’s, Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, American Giant and Coach, among others. This creates new opportunities […]