Over the 2019 holiday period, we gathered thousands upon thousands of data points related to gift-giving behavior exhibited by users of our platform, GiftNow.
As users drift even further towards a pure online experience when shopping for others, we uncovered several interesting facts related to:
- The number of people who send gifts same-day, when instant digital delivery is available on their favorite retail sites through GiftNow
- The most popular gifts given, when recipients can select their own size or favorite color before their gift is shipped with GiftNow
- And many more insights, listed below!