Over the 2019 holiday period, we gathered thousands upon thousands of data points related to gift-giving behavior exhibited by users of our platform, GiftNow.

As users drift even further towards a pure online experience when shopping for others, we uncovered several interesting facts related to:

    • The number of people who send gifts same-day, when instant digital delivery is available on their favorite retail sites through GiftNow
    • The most popular gifts given, when recipients can select their own size or favorite color before their gift is shipped with GiftNow
    • And many more insights, listed below!

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